01
Research
Explore the future of sports through ongoing AI research.
AI Innovation for Sports
Building the future of sports through AI.
Artificial intelligence is reshaping every corner of the sports industry. Dream Big Tech helps athletes, athletic departments, and sports organizations confidently navigate this transformation through practical AI solutions, research-informed strategy, and real-world implementation.
Signal
Motion × Intelligence
EST. FOR THE NEXT ERA
Trusted by organizations
shaping the future of sports
shaping the future of sports
Microsoft◆
◆Georgia Tech◆
◆
◆University of Southern California◆
◆Black Student Athlete Summit◆
◆Hoop Vision◆Speaking with Champions◆Microsoft◆◆Georgia Tech◆◆◆University of Southern California◆◆Black Student Athlete Summit◆◆Hoop Vision◆Speaking with Champions◆
◆Georgia Tech◆◆◆University of Southern California◆◆Black Student Athlete Summit◆◆Hoop Vision◆Speaking with Champions◆Microsoft◆◆Georgia Tech◆◆◆University of Southern California◆◆Black Student Athlete Summit◆◆Hoop Vision◆Speaking with Champions◆The Opportunity
Sports is entering a new era.
The future of sports won't be defined by artificial intelligence alone. It will be defined by the people and organizations that know how to use it.
Athletes are preparing for careers that didn't exist a decade ago. Athletic departments are being asked to accomplish more with fewer resources. Sports organizations are navigating new expectations from athletes, fans, sponsors, and stakeholders.
The organizations that embrace this shift today won't simply keep pace—they'll help define the future of sports.
Why Dream Big Tech
Built at the intersection of sports, business, AI, and research.
Most organizations understand technology. Others understand sports. Few combine enterprise AI expertise, sports industry experience, and research to help organizations confidently prepare for what's next. We don't chase trends—we help the sports industry build lasting capability.
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Enterprise AI Experience
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Sports Industry Experience
03
Research
04
Execution
How We Help
Research. Educate. Build. Transform.
02
Educate
Deliver workshops, keynotes, and innovation labs.
03
Build
Create AI-powered tools and experiences.
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Transform
Partner with organizations on long-term AI strategies.
Who We Serve
From the classroom to the locker room to the boardroom.
For Athletes
Prepare for life beyond the game.
Develop AI literacy, strengthen your personal brand, and build meaningful career opportunities.
Explore Next ModeFor Athletic Departments
Support student-athlete success.
Increase operational efficiency, equip staff with practical AI skills, and prepare for the future of work.
Book a WorkshopFor Sports Organizations
Modernize how you operate.
Develop an AI strategy, improve collaboration, and drive innovation across your organization.
Schedule a Strategy CallOur Ecosystem
One mission. Multiple ways to create impact.
01
Next Mode
Career readiness & AI literacy for athletes.
Explore Next Mode
02
Workshops & Innovation Labs
Hands-on learning for teams and departments.
Book a Workshop
03
Powerhouse Conversations
Conversations shaping the future of sports.
Watch Episodes
04
Research & Insights
Original research on AI in sports.
Explore Research
Founder
Fred Underwood
Meet the Founder
Meet Fred Underwood.
Fred Underwood is a Cloud & AI Solutions Architect, entrepreneur, educator, speaker, and doctoral researcher. By combining enterprise technology leadership with a passion for athlete development and research, he helps organizations move beyond AI hype and build practical solutions that create lasting impact.
Cloud & AI ArchitectEducatorSpeakerDoctoral Researcher
Let's Build
Let's build what's next.
The future of sports is already being written. If you're ready to prepare your athletes, empower your staff, modernize your organization, or explore what's possible with AI, we'd love to build alongside you.